joining us now from los angeles. we have new crisis now. >> we do, figuring out where there are those not being driven by large companies or government really challenging entrepreneurs to make the impossible possible. john: who puts up the price? >> money comes from for a rangf different groups. the on sorry family, wendy schmidt competition for oil cleanup, or it could be large corporations, progressive insurance or qualcomm, it is very effective leverage fashion. john: often w we assume this innovation has been pushed by government. >> more than ever before we have as individuals small teams with technology,e the ability to do extraordinary things with our intelligence. computing power at our fingertips as people, that was decades ago. john: the government was topral down planning, all the entrepreneurs to do stuff. >> anybody around the world solves this first, when you're looking for a needle in the haystack, typically we have tens or hundreds of teams around the planet some of whom you may never have found becau